You have reached the edge of my "Lipitor client sample pages"

Please choose from:   HOME    ABOUT    GALLERY

These pages are a very small portion of the site which I helped design and launch in January 2000.   Awarded top corporate pharmaceutical site in the Med Ad News 2000 Awards by MannyAwards.com.

My contributions include:  Senior web integrator, information architect, line manager directing 4 HTML coders, 2 database programmers, 2 flash animators, 1 Generator programmer.  Overall execution of design, graphic content, storyboarding, and detailed functional specifications.

While originally coded in ASP, utilizing Macromedia Generator and SQL database servers, I've converted a few pages to vanilla HTML and shown them here to demonstrate the site's liquid frame design, animations, and a sample of its user experience.

This site lasted about 18 months after our development team disbanded. In late 2001 it was replaced with the current Lipitor.com site, whcich has less animation, fewer database features, and less interactivity (though I'm sure it's cheaper to maintain!).

Note: Lipitor is a trademark of Pfizer Pharmacueticals;
These pages are no longer part of Pfizer's or Lipitor's live site, and are presented here only as a portfolio example.